11 June 2018

LeasePlan becomes preferred operational lease partner to Fiat Chrysler Automobile’s in several European markets not covered by its own Captive

 

LeasePlan Corporation N.V., a global leader in Car-as-a-Service, and Fiat Chrysler Automobiles (FCA) today announce an operational lease partnership in several European markets.

 

Under the agreement, LeasePlan will become a preferred partner to FCA's European dealer network in the markets where FCA doesn't operate with its own Captive arm, offering LeasePlan operational lease solutions to FCA's customers. A key focus of the partnership will be on the fast growing Small and Medium Enterprise (SME) segment.

 

Following the announcement, LeasePlan will be the preferred operational lease services provider to FCA in the markets were FCA has not already launched its own operational lease Captive services.

 

Unlike traditional white label agreements, the LeasePlan-FCA partnership is based on a referral model via which FCA will sell the vehicles with the operational lease being directly managed by LeasePlan. This is the first partnership of its kinds for LeasePlan with a major European OEM.

 

The partnership is designed to meet the needs of customers for flexible, cost-effective solutions delivered in a short space of time. For example, LeasePlan will offer customers pre-configured FCA vehicles, meaning they can receive their selected vehicles within two weeks.

 

Berno Kleinherenbrink, LeasePlan's Senior Vice President Commercial, said:
"SME is LeasePlan's fastest growing segment and a crucial element in our strategy to lead the European Car-as-a-Service market. I'm therefore delighted to announce our new partnership with FCA, which gives us an additional route to serve the important SME segment. These customers want flexible, hassle-free and fast solutions - and that's exactly what we provide."

 

 

Turin, 11 June 2018

 

 

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